Daily account health diagnostic
Open Ads Manager. Click into each campaign. Look at yesterday's spend, ROAS, CTR. Note anything weird. Toggle to ad-set level. Repeat across 12 campaigns. 25 minutes — every morning before strategy.
Run my morning Meta Ads diagnostic — opportunity score, anomalies, auction-rank vs peers.
Today's Meta Ads health (act_4827)
Opportunity score 67/100. 3 anomalies: Q4-Holiday daily spend +42% vs 7-day avg; AS_412 CTR drop 31%; conversion lag on Acme-launch (3.2x baseline). Auction rank declining on 2 campaigns: down to 6th vs 3rd last week. Top recommendation: consolidate audience-fragmented ad sets (estimated +18% efficiency).
All three signals (opportunity_score, anomaly_signal, auction_ranking_benchmarks) come from Meta's own ML — not third-party heuristics.
Operator-reported time at getpassionfruit.com / leadsync.me — confirmed on the official tool surface