AI skills for Claude · ChatGPT · Gemini · OpenClaw
Marketing Lead
You set the strategy and make sure it ships. These skills cover ideation, pricing, competitive analysis, and launch planning — the work that keeps your team moving.
ChatGPT
ClaudeClaude CodeClaude Desktop+6 moreSkills 27
See all 27 skillsAd Spend Allocator
Marketing LeadReallocate ad budget across paid channels by efficiency
Analyzing User Feedback
Growth MarketerCluster NPS, support, interviews, and churn data into actionable themes
Company Current GTM Analysis
Marketing LeadAudit a company's full GTM motion across all marketing dimensions
Competitive Analysis
Growth MarketerMap competitors, status quo, and asymmetries into a brief you can defend
Competitive Landscape Analysis
FounderAnalyze competitors with Porter's Five Forces, Blue Ocean, and positioning maps
Competitive Strategist
Marketing LeadBuild competitive battlecards, win/loss analyses, and market maps.
Metrics 6
See all 6 metricsSEO & Discovery
Metrics that measure organic search performance and technical health
Pages rank but nobody clicks — or worse, Google stops indexing them
Conversion
Metrics that track how effectively visitors take desired actions on your site
Traffic comes but nobody converts — you optimize for clicks, not outcomes
Revenue & Monetization
Metrics that track monetization efficiency and ad spend returns
Spending on ads but cant prove ROI — ROAS looks fine until you count all costs
Growth & Retention
Metrics that track user acquisition, retention, and viral growth
Acquiring users fast but losing them faster — growth without retention is a leak
Engagement & Content
Metrics that track content performance and audience interaction
Publishing consistently but engagement is flat — content doesnt resonate
Measurement
Metrics that validate your analytics setup and data accuracy
Making decisions on data you cant trust — attribution is broken, events are missing
Frequently asked questions
- Are these Marketing Lead role skills compatible with Claude and ChatGPT?
- Yes. All listed skills work in Claude (Desktop + Code) via Anthropic's SKILL.md standard, ChatGPT via OpenAI Actions, Gemini via function declarations, and OpenClaw. Free and MIT-licensed — install via the catalogue.
- What skills should a Marketing Lead adopt first?
- 27 skills target this role. Top picks: Ad Spend Allocator, Analyzing User Feedback, Company Current GTM Analysis.
- What metrics does a Marketing Lead typically track?
- See the Metrics section above for the canonical KPIs measured for this role.
- Which tools integrate with these Marketing Lead skills?
- The Tools section above lists every integration available for skills targeting this role.
Relaterade roller
Growth Marketer
You run experiments, optimize funnels, and own the numbers from signup to revenue. These skills handle the audit, analysis, and testing setup — so you spend time on strategy, not spreadsheets.
Product Marketer
You own positioning, launches, and the buyer journey. These skills help you write copy that converts, price for growth, and launch products people actually want.
Content Marketer
You plan content calendars, write for SEO, and measure what works. These skills handle strategy, copywriting, editing, and social distribution.
SEO Specialist
You live in Search Console and think in crawl budgets. These skills automate audits, generate schema markup, plan site architecture, and build programmatic SEO pages.