Compare 4 skills

Attribute	AI SEO	Churn Prevention	Competitor & Alternative Pages	Industry Scanner
Type of work	design	monitor	produce	monitor
How often used	quarterly	weekly	quarterly	daily
Workflow stage	setup	review	execution	intake
You get back	recommendation-list	recommendation-list	document	document
Who decides	advisory	advisory	draft-for-review	advisory
PMM functional arearole	—	lifecycle	—	—
SEO disciplinerole	ai-search, content	—	content, competitive	—

Will it fit my setup

Whether the skill matches your tools, team size, deal size, and role. A great skill in the wrong context is useless.

What you provide

AI SEO: url, text
Churn Prevention: text, crm-data
Competitor & Alternative Pages: text, url
Industry Scanner: text, api-credentials

Output formats

AI SEO: markdown
Churn Prevention: markdown
Competitor & Alternative Pages: markdown
Industry Scanner: markdown, email

Human review

AI SEO: review-required
Churn Prevention: review-required
Competitor & Alternative Pages: review-required
Industry Scanner: none

Data sensitivity

AI SEO: public
Churn Prevention: confidential
Competitor & Alternative Pages: public
Industry Scanner: public

Channeldepartment

AI SEO: SEO, content
Churn Prevention: email, content
Competitor & Alternative Pages: SEO, content, paid-ads
Industry Scanner: content, social

Funnel stagedepartment

AI SEO: awareness
Churn Prevention: retention
Competitor & Alternative Pages: acquisition
Industry Scanner: awareness

Content typedepartment

AI SEO: blog, landing-page
Churn Prevention: —
Competitor & Alternative Pages: landing-page, blog
Industry Scanner: —

B2B / B2Cdepartment

AI SEO: B2B, B2C
Churn Prevention: B2B, B2C
Competitor & Alternative Pages: B2B, B2C
Industry Scanner: B2B

Output audiencerole

AI SEO: —
Churn Prevention: customers, product
Competitor & Alternative Pages: —
Industry Scanner: —

Voice-of-customer sourcerole

AI SEO: —
Churn Prevention: —
Competitor & Alternative Pages: —
Industry Scanner: —

Competitor lensrole

AI SEO: own-site-only
Churn Prevention: —
Competitor & Alternative Pages: competitor-comparison
Industry Scanner: —

Attribute	AI SEO	Churn Prevention	Competitor & Alternative Pages	Industry Scanner
What you provide	url, text	text, crm-data	text, url	text, api-credentials
Output formats	markdown	markdown	markdown	markdown, email
Human review	review-required	review-required	review-required	none
Data sensitivity	public	confidential	public	public
Channeldepartment	SEO, content	email, content	SEO, content, paid-ads	content, social
Funnel stagedepartment	awareness	retention	acquisition	awareness
Content typedepartment	blog, landing-page	—	landing-page, blog	—
B2B / B2Cdepartment	B2B, B2C	B2B, B2C	B2B, B2C	B2B
Output audiencerole	—	customers, product	—	—
Voice-of-customer sourcerole	—	—	—	—
Competitor lensrole	own-site-only	—	competitor-comparison	—

What makes it different

The methodologies, frameworks, jurisdictions, or channels this skill specializes in. This is where similar-looking skills reveal their actual angle.

PMM artifactrole

AI SEO: —
Churn Prevention: messaging-brief
Competitor & Alternative Pages: —
Industry Scanner: —

Positioning frameworkrole

AI SEO: —
Churn Prevention: —
Competitor & Alternative Pages: —
Industry Scanner: —

SEO artifactrole

AI SEO: audit-report, content-brief
Churn Prevention: —
Competitor & Alternative Pages: content-brief
Industry Scanner: —

SERP feature targetedrole

AI SEO: ai-overview
Churn Prevention: —
Competitor & Alternative Pages: none
Industry Scanner: —

Attribute	AI SEO	Churn Prevention	Competitor & Alternative Pages	Industry Scanner
PMM artifactrole	—	messaging-brief	—	—
Positioning frameworkrole	—	—	—	—
SEO artifactrole	audit-report, content-brief	—	content-brief	—
SERP feature targetedrole	ai-overview	—	none	—

Cost & speed

How fast you get a result, how much setup it needs, how steep the learning curve. The price you pay before you find out if it works.

Time to first result

AI SEO: 🟢15 min
Churn Prevention: 20 min
Competitor & Alternative Pages: 20 min
Industry Scanner: 30 min

Setup time

AI SEO: 🟢5 min
Churn Prevention: 10 min
Competitor & Alternative Pages: 10 min
Industry Scanner: 20 min

Complexity

AI SEO: intermediate
Churn Prevention: intermediate
Competitor & Alternative Pages: intermediate
Industry Scanner: intermediate

Attribute	AI SEO	Churn Prevention	Competitor & Alternative Pages	Industry Scanner
Time to first result	🟢15 min	20 min	20 min	30 min
Setup time	🟢5 min	10 min	10 min	20 min
Complexity	intermediate	intermediate	intermediate	intermediate

Can I trust this

Publisher reputation, freshness of the skill, automated test coverage, install volume, user ratings. The gut-check before you commit.

Tests passing

AI SEO: —
Churn Prevention: —
Competitor & Alternative Pages: —
Industry Scanner: —

Weekly installs

AI SEO: —
Churn Prevention: —
Competitor & Alternative Pages: —
Industry Scanner: —

EF verified

AI SEO: —
Churn Prevention: —
Competitor & Alternative Pages: —
Industry Scanner: —

Attribute	AI SEO	Churn Prevention	Competitor & Alternative Pages	Industry Scanner
Tests passing	—	—	—	—
Weekly installs	—	—	—	—
EF verified	—	—	—	—

Verdict — which one should I pick?

Auto-generated from the rows above — not LLM prose.

Pick AI SEO if

quarterly

AI SEO — Get Cited in AI-Generated Answers

✓SEO artifact: audit-report, content-brief
✓SERP feature targeted: ai-overview
✓Content type: blog, landing-page

Pick Churn Prevention if

weekly

Churn Prevention — Keep More Paying Customers

✓PMM artifact: messaging-brief
✓Output audience: customers, product

Pick Competitor & Alternative Pages if

quarterly

Competitor Pages — Win Comparison Searches

✓SEO artifact: content-brief
✓SERP feature targeted: none
✓Content type: landing-page, blog

Pick Industry Scanner if

daily

Industry Scanner — daily intelligence briefing

No unique differentiators in this comparison.

💡 Most teams use 2-3 of these together — they're complements, not substitutes.

Empty cells (—) mean the publisher hasn't declared a value. We don't guess.