Marketing 지표
44개 지표 · 8개 카테고리
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SEO & Discovery
Metrics that measure organic search performance and technical health
Pages rank but nobody clicks — or worse, Google stops indexing them
Conversion
Metrics that track how effectively visitors take desired actions on your site
Traffic comes but nobody converts — you optimize for clicks, not outcomes
Revenue & Monetization
Metrics that track monetization efficiency and ad spend returns
Spending on ads but cant prove ROI — ROAS looks fine until you count all costs
Growth & Retention
Metrics that track user acquisition, retention, and viral growth
Acquiring users fast but losing them faster — growth without retention is a leak
Engagement & Content
Metrics that track content performance and audience interaction
Publishing consistently but engagement is flat — content doesnt resonate
Measurement
Metrics that validate your analytics setup and data accuracy
Making decisions on data you cant trust — attribution is broken, events are missing
Outreach & Email
Metrics that track email and outreach campaign effectiveness
Sending thousands of emails but reply rates keep dropping — volume without quality
Launch & Awareness
Metrics that track product launch impact and brand visibility
Launching features nobody notices — no systematic way to measure awareness