Refound
Community PublisherSkills
23 skillsAI Evals
Build a pass/fail eval rubric and test set from real failure traces
AI Product Strategy
Map AI bets, human-AI boundaries, and flywheels for product strategy decisions
Analyzing User Feedback
Cluster NPS, support, interviews, and churn data into actionable themes
Building Sales Team
Decide when to hire, who to hire, and how to structure your first sales team.
Competitive Analysis
Map competitors, status quo, and asymmetries into a brief you can defend
Conducting User Interviews
Plan discovery interviews that collect stories, not opinions
Designing Growth Loops
Map viral, content, and product-led loops and pick the dominant one
Designing Surveys
Write survey questions that force prioritization and give actionable signal
Enterprise Sales
Arm your champion, beat indecision, and clear procurement on enterprise deals.
Founder Sales
Diagnose your founder-led sales bottleneck and codify a repeatable playbook.
Launch Marketing
Plan product launches: exclusives, lightning strikes, concentric circles
Measuring Product-Market Fit
Measure PMF with Sean Ellis, retention curves, and reference customers
Negotiating Offers
Script your offer negotiation: success conditions first, then the salary ask.
Partnership & BD
Structure BD deals, diagnose network dependency, and protect the long-game.
Positioning & Messaging
Draft positioning using April Dunford's method and Andy Raskin's narrative
Pricing Strategy
Design pricing tiers, run WTP analysis, and build a packaging matrix
Prioritizing Roadmap
Sort the backlog by conviction and impact, defend the cut list with frameworks
Product-Led Sales
Convert self-serve usage into enterprise contracts with PQA triggers.
Sales Compensation
Design sales comp that rewards bookings, retention, and expansion.
Sales Qualification
Rewrite your qualification framework and get a 'yes or no' on the first call.
Scoping & Cutting
Cut scope to fit a fixed time appetite using Shape Up, MVP, and Wizard of Oz
Writing PRDs
Draft a problem-led PRD with context, success metrics, and scope in minutes
Writing Specs & Designs
Write Shape Up breadboards, shaping docs, and fat-marker sketches