Content Marketer

Marketing · 24 compétences

You plan content calendars, write for SEO, and measure what works. These skills handle strategy, copywriting, editing, and social distribution.

Your Skills

24 skills

Conversion

Competitor & Alternative Pages

Build competitor comparison and alternative pages that win at search and convert

AhrefsGoogle Search ConsoleConversion RateKeyword Rankings

Copy Editing

Edit and sharpen existing marketing copy for clarity, tone, and conversion

Google DriveNotionBounce RateContent Quality

Copywriting

Write landing page and marketing copy that converts visitors into customers

Google AnalyticsHotjarBounce RateConversion Rate

Email Sequence Design

Design multi-step email sequences that nurture leads and activate users

HubSpotMailchimpActivation RateClick Rate

Form CRO

Increase form completion rates by reducing friction and improving field design

ClearbitGoogle AnalyticsConversion RateForm Completion Rate

Lead Magnets

Create lead magnets that capture emails by delivering real upfront value

Google AdsGoogle AnalyticsEmail Capture RateEmail List Growth

Marketing Psychology & Mental Models

Apply behavioral psychology and mental models to improve marketing performance

Google AnalyticsHotjarConversion RateEngagement

Page Conversion Rate Optimization (CRO)

Audit any marketing page and get specific fixes to increase conversion rate

Google AnalyticsHotjarBounce RateConversion Rate

Popup CRO

Design and optimize popups and modals that capture leads without hurting UX

Google AnalyticsHotjarConversion RateEmail Capture Rate

Product Marketing Context

Set up a shared product context file used by all marketing skills

HubSpotNotionConversion RateICP Clarity

Engagement & Content

Competitor Content Tracker

Weekly digest of what competitors are publishing on blog, LinkedIn, and X

LinkedInEngagement

Content Repurposer

Turn one long-form asset into 10+ derivative pieces

Engagement

Customer Research

Analyze customer interviews and reviews to find real buying insights

HubSpotMixpanelContent QualityConversion Rate

KOL Content Monitor

Track KOLs in your space on LinkedIn and X for trending narratives

LinkedInEngagement

Social Content

Write and plan social media posts for LinkedIn, Twitter, and other platforms

BufferGoogle AnalyticsEngagementFollower Growth

Community Builder

Turn community discussions into content ideas and UGC programs

NotionSlackEngagementReferral Rate

Revenue & Monetization

Ad Creative

Generate ad headlines, descriptions, and copy variations at scale

Google AdsLinkedInAd CTRCPA

SEO & Discovery

AI SEO

Optimize content to get cited by AI search engines and LLMs

AhrefsGoogle Search ConsoleAI VisibilityContent Quality

Content Strategy

Plan a content strategy with topic clusters and a prioritized editorial calendar

AhrefsGoogle AnalyticsContent CoverageContent Quality

Help Center Article Generator

Generate help center articles from ticket clusters or feature specs

ZendeskContent Coverage

Programmatic SEO

Build SEO page templates and data models that scale to hundreds of pages

AhrefsGoogle Search ConsoleIndexed PagesKeyword Rankings

Schema Markup

Add JSON-LD schema markup to earn rich snippets and enhance search appearance

Google Search ConsoleScreaming FrogOrganic TrafficRankings

SEO Audit

Understand why your content isn't ranking and what to fix first

Google PageSpeed InsightsGoogle Search ConsoleCore Web VitalsKeyword Rankings

Competitive Intelligence

Positioning & Messaging

Anchor every blog post, landing page, and email to a single repeatable positioning statement

G2Google SheetsCompetitive Win RateContent Quality

Rôles connexes

Serveurs MCP pour Content Marketer

Aucun MCP n'est actuellement requis pour les compétences du rôle Content Marketer.

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