ElasticFlow
Sales Plugin

When a prospect mentions a competitor, /competitive-brief builds a live battlecard with positioning and talk tracks — so you walk into the call ready. — Claude Skill

Um Skill Claude para Claude Code por Anthropic✓ — executar /competitive-brief no Claude·Atualizado em 10 de abr. de 2026

Compatível comClaude
VocêHoje

68% of deals involve at least one direct competitor, but 44% of sales teams don't know which competitors are in their deals. Your battlecards live in a Notion page last updated 6 months ago. A competitor launches a new feature on Tuesday — your rep finds out from the prospect on Wednesday.

Com /competitive-brief

Name the competitor. The skill researches both companies right now and builds a product comparison, pricing intel, differentiation matrix, talk tracks, and landmine questions.

1 Name the competitor2 Skill researches both companies3 Builds the battlecard4 Share with your team

Para quem é

Account Executive

Walk into competitive deals with positioning, talk tracks, and landmine questions built specifically for the prospect mentioning the competitor

Ver skills para esta função
SDR / BDR

Research done, emails drafted, meetings booked. These skills multiply your output without sacrificing personalization.

Ver skills para esta função

Opções de entrada

Name competitor

"How do we compare to [Competitor]?" — skill researches from public sources.

Exemplo

Your question
How do we compare to Gong?
30 seconds later
Where You Win
- Standalone mode — works without CRM integration
- Pricing: 60% lower at mid-market
- Setup: 10 min vs 3-month implementation
Where They Win
- Call recording + transcription (native)
- Enterprise brand recognition
- Larger integration ecosystem
Talk Tracks
When prospect says: "Gong gives us call intelligence"
You say: "Gong is great for call recording. We focus on
what happens after the call — the follow-up, the CRM
update, the competitive positioning. Most teams use both."
Landmine Questions
- "How long did Gong take to implement?"
- "Are your reps actually using the insights, or just the recordings?"
- "What happens to deal data that isn't in a recorded call?"

Métricas que melhora

Email Personalization Quality
Competitive positioning angles built into outreach when prospect uses a competitor.
Sales
Competitive Win Rate
Name a competitor → product comparison, pricing intel, differentiation matrix, talk tracks, and landmine questions.
Sales
Battlecard Freshness
Battlecards researched on demand from current data — product pages, pricing, reviews, news, job posts.
Sales
Close Rate
Walk into competitive deals with positioning, talk tracks, and landmine questions ready.
Sales

Funciona com

Gong
manual

Competitor mentions from real call transcripts feed into battlecards.

Em qualquer lugar

Autónomo
Sem configuração necessária

Name any competitor. The skill researches from public sources — product pages, pricing, reviews, news, job posts.

Ligado
CRM + ferramentas integrados

CRM + call data: pulls win/loss data and competitor mentions from transcripts. Battlecards include patterns from your own deals.

Pronto para instalar Live battlecard?

Escolha como começar.

Executar no Claude Code
Gratuito. Código aberto.

Instale e execute este plugin localmente no seu computador.

1
Instalar o Claude Code

Abra um terminal no seu computador e cole este comando:

2
Instalar o plugin

Visite o repositório do GitHub e siga as instruções de instalação no README.

3
Execute

Inicie o Claude Code, depois escreva o comando:

depois
Usar no ElasticFlow
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Espaços de trabalho partilhados, analítica de utilização e integrações geridas.

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