When a prospect mentions a competitor, /competitive-brief builds a live battlecard with positioning and talk tracks — so you walk into the call ready. — Claude Skill

Claude Code için bir Claude becerisi · Anthropic — çalıştır: /competitive-brief (Claude'da)·Güncellendi: 10 Nis 2026

Şununla uyumluClaude
SenBugün

68% of deals involve at least one direct competitor, but 44% of sales teams don't know which competitors are in their deals. Your battlecards live in a Notion page last updated 6 months ago. A competitor launches a new feature on Tuesday — your rep finds out from the prospect on Wednesday.

/competitive-brief ile

Name the competitor. The skill researches both companies right now and builds a product comparison, pricing intel, differentiation matrix, talk tracks, and landmine questions.

1 Name the competitor2 Skill researches both companies3 Builds the battlecard4 Share with your team

Kim için

Giriş seçenekleri

Name competitor

"How do we compare to [Competitor]?" — skill researches from public sources.

Örnek

Your question
How do we compare to Gong?
30 seconds later
Where You Win
- Standalone mode — works without CRM integration
- Pricing: 60% lower at mid-market
- Setup: 10 min vs 3-month implementation
Where They Win
- Call recording + transcription (native)
- Enterprise brand recognition
- Larger integration ecosystem
Talk Tracks
When prospect says: "Gong gives us call intelligence"
You say: "Gong is great for call recording. We focus on
what happens after the call — the follow-up, the CRM
update, the competitive positioning. Most teams use both."
Landmine Questions
- "How long did Gong take to implement?"
- "Are your reps actually using the insights, or just the recordings?"
- "What happens to deal data that isn't in a recorded call?"

İyileştirdiği metrikler

Email Personalization Quality
Competitive positioning angles built into outreach when prospect uses a competitor.
Sales
Competitive Win Rate
Name a competitor → product comparison, pricing intel, differentiation matrix, talk tracks, and landmine questions.
Sales
Battlecard Freshness
Battlecards researched on demand from current data — product pages, pricing, reviews, news, job posts.
Sales
Close Rate
Walk into competitive deals with positioning, talk tracks, and landmine questions ready.
Sales

Uyumlu araçlar

Her yerde çalışır

Bağımsız
Kurulum gerekmez

Name any competitor. The skill researches from public sources — product pages, pricing, reviews, news, job posts.

Bağlı
CRM + araçlar entegre

CRM + call data: pulls win/loss data and competitor mentions from transcripts. Battlecards include patterns from your own deals.

Live battlecard kurmaya hazır mısınız?

Nasıl başlamak istediğinizi seçin.

Claude Code'da çalıştır
Ücretsiz. Açık kaynak.

Bu eklentiyi bilgisayarınıza yerel olarak kurun ve çalıştırın.

1
Claude Code'u kur

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2
Eklentiyi kur

GitHub deposunu ziyaret edin ve README'deki kurulum talimatlarını izleyin.

3
Çalıştırın

Claude Code'u başlatın, ardından komutu yazın:

sonra
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Ekip ve işbirliği özellikleri

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